As I am new to being a Group Leader I have only just begun considering the possibilities for improving and enhancing the experience, adding value to both lenders and borrowers.  One of my main value add points to my group’s borrowers is my ability to market their listings.

Most of my ideas at this point are around marketing of my group to borrowers and marketing my group’s listings to lenders.  In fact, most of my good ideas are the latter.

I plan on creating an RSS feed of my groups listings and hosting it on ProProsper and RateLadder.  Would other GLs be interested in something similar?  I am thinking 2 different versions.  One version which is free would contain links to ProProsper and ads as the ProProsper RSS feeds do currently.  One version which costs $10 per month would contain links directly to Prosper and thus be ad free. 

The cool thing about an RSS feed is that you can publish them all over the place and subscribers can subscribe from whatever reader they prefer.  They can be published at ProProsper, RateLadder, any other website, email subscription, readers can subscribe with RSS readers, my yahoo, my Google, etc.etc.etc.  So by creating an RSS feed for your group it is another marketing tool for your listings.

If any GL is interested in the an ad free group specific RSS feed with hosting at ProProsper for $10 a month or an ad free RSS feed with hosting at ProProsper and RateLadder (more locations equals better Google search results) for $15 a month please contact me at kevin (at) proprosper [dot] com.  I can have your feed up and running in a couple of days.  The subscription also includes instructions for republishing and promoting your feed to other locations.  In addition to hosting the feed, you will also be given a page on which your RSS feed will be displayed and you can add static editorial content and links to other sites.

Not included above, but a onetime post on RateLadder announcing and republishing your feed can also be arranged. 

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